Success Of Crazy Frog To Kill Ringtones Market?

August 2nd, 2005 • Related • Filed Under

It seems like consumers are finally catching on that it doesn’t make sense to pay over £2.50 for a 10 second ringtone that sometimes sounds nothing like the song in question, when you can purchase the complete track for half the cost on iTunes.

Questionable selling methods by companies like Jamba who own the rights to that annoying frog tone such as signing unknowing users up for subscription text message services, have also put users off.

I personally haven’t downloaded a ringtone for about 3 years once I realised I could create my own using tools like Audacity. I used to be a big fan of ringtones (I had the first prototype polyphonic handset that Vodafone received -it was funny seeing people’s reaction to my polytones!), but now I tend to just have my phone on silent. Every now and then I do create a new tone for a laugh but it is becoming rarer and rarer.

Additional Links: Silicon Valley Sleuth

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Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University, and currently runs the Portal and online operations for one of the largest ISPs in the UK. He also writes for Windows 7 News.

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