Google Using Google Ads To Recruit Staff – A New Use For Google Ads?
Everton | Aug 30, 2005 | Comments 2
I think I need to start Googling my name more! Google appear to be to trying to recruit staff by placing Google ads for people when they Google their name. Do a Google search for Susan Dumai, a researcher for MSN search to see what I mean.When you think about this, it’s could actually be a quite clever way to get in touch with an individual, who will be the main person Googling themselves. It’s probably quite cheap as well – who else is going want to buy ads for ‘Susan Dumai’?
I wonder if other companies will start buying Google Ads to start targeting individuals? e.g. a mortgage company could buy the names of people who are coming up to renewal and places ads for their products, a weight-loss company could place adds for people who are overweight etc etc.
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Filed Under: Internet News
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About the Author: Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University, and currently runs the Portal and online operations for one of the largest ISPs in the UK.
He also writes for Windows 8 News, Windows 8 News and One Tip A Day.





you might want to credit your sources .. scoble for example.
True Scoble posted this as well but not in as much detail.
Google trying to recruit Susan Dumais?
Nothing comes up for my name lol