Google Using Google Ads To Recruit Staff – A New Use For Google Ads?

I think I need to start Googling my name more! Google appear to be to trying to recruit staff by placing Google ads for people when they Google their name. Do a Google search for Susan Dumai, a researcher for MSN search to see what I mean.When you think about this, it’s could actually be a quite clever way to get in touch with an individual, who will be the main person Googling themselves. It’s probably quite cheap as well – who else is going want to buy ads for ‘Susan Dumai’?

I wonder if other companies will start buying Google Ads to start targeting individuals? e.g. a mortgage company could buy the names of people who are coming up to renewal and places ads for their products, a weight-loss company could place adds for people who are overweight etc etc.

Read Related Posts

1. How Often Do You Check Your Personal Details On Google?
2. Tivo partnership with Google or Yahoo! to be announced?
3. Steve Ballmer Promises To Bury Google – Can He Do It?
4. Google Links Footballer Ashley Cole with the word 'Gay'
5. Google Over-stretching Again?

Subscribe To RSS Feed Updates (What is RSS??)