What Do You Use For Your AlternateURL?

January 6th, 2007 • Related • Filed Under

I’ve been using www.alternateurl.com as my alternateURL for Google adsense for about a week or so and I want to bin them. I’ve spotted some of the ads and frankly they look awful, which probably explains why despite serving 12K ad impressions I haven’t had one click yet, giving me a zero CTR.
I have two options I think:

  1. Sign-up for another advertising scheme
  2. Producing my own house ads made up to drive traffic to key areas of my site

If I go for option 1, what service do you think I should use? I’d like to use something like Text Link Ad affiliate banners, but I can’t work out how to convert the sample code below into an url:

<a xhref=”http://www.text-link-ads.com/starter_kit.php?ref=36562″><img xsrc=” http://www.text-link-ads.com/images/text_link_ads_F_468×60.gif ” border=”0″ alt=”Text Link Ads”></a>

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About the Author

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Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University, and currently runs the Portal and online operations for one of the largest ISPs in the UK.

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There Are 17 Responses So Far. »

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  1. 17

    Comment by Craig Rowe on 13 March 2008:

    DefaultAds is a free service for managing alternative ads when AdSense is unable to serve impressions.

  2. 16

    Pingback by Review Of Alternate Advertising Schemes | Connected Internet on 7 March 2007:

    [...] the areas I wanted to work on was joining some alternative ad networks to improve the quality of my alternate urls, but to also maybe replace some of my poorer performing Adsense units. I thought it might be useful [...]

  3. 15

    Pingback by Improve The Performance Of Your AlternateUrls Using Openads | Connected Internet on 21 February 2007:

    [...] a few posts that explain the benefits of setting up AlternateUrl Ads for your adsense ads ( like my own), but I haven’t seen anyone write about using Openads to ensure that the best performing ads [...]

  4. 14

    Comment by Ajay on 6 January 2007:

    All the best with that. I’m going to work on it as well.

  5. 13

    Comment by Everton on 6 January 2007:

    Thanks Ajay - I’ve replaced all of my alternate urls. I’m quite hopeful about how they’ll do and it’s better than wasting roughly 12K ad imps per week with alternateurl.com.

    Even if I get a lower CPM than I do with adsense (not allowed to say what I get) I could still be looking at an extra $50 a week. Not a lot, but it’s cash I wouldn’t see otherwise, so I’m not going to turn my nose up at it.

  6. 12

    Comment by Ajay on 6 January 2007:

    For that, you can put up a number of affiliate text links in the HTML file.

  7. 11

    Comment by Everton on 6 January 2007:

    thanks for the tips guys. I’ve added a combination of chitika and text link ads as my alternate urls. Hopefully I’ll get something back now from previously wasted impressions.

    I wasn’t able to find a replacement for my adsense 468×15 link unit - any suggestions?

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