Comments on: Maximising Text Link Ad Revenues

By: Mushfiq

Mushfiq — Sun, 13 Apr 2008 12:58:05 +0000

Nice tips. Thanks

By: Mushfiq

Mushfiq — Sun, 13 Apr 2008 12:58:00 +0000

Nice tips. Thanks

By: Everton

Everton — Sun, 18 Mar 2007 08:48:09 +0000

sometimes I might have to send two, but yeah, they always reply.

By: TJP

TJP — Sat, 17 Mar 2007 22:03:56 +0000

I called up Text Link Ads, and got them to bump up my link price. Do they always respond to your e-mails? They always ignore mine.

By: Everton

Everton — Sat, 03 Mar 2007 19:49:44 +0000

@Thilak
True in the short term, but you are potentially losing cash every month you have advertisers squatting. In the long run, you should make money. That’s why I told TLA to boot 7 of my links, although they got it wrong and booted them instantly rather than when they came up for renewal. However, losing these 7 has only cost me just over $100 so all I need to do is sell 2 links this month to recoup that cash and still have 5 more free.
If my links don’t start selling in a week I’ll drop the price, but at least this way I’ll have that option..
I think Ajay’s right that you should only do this if all your links are sold as mine were as it’s better to at least get some cash for your vacant slots than none at all.

By: Ajay

Ajay — Sat, 03 Mar 2007 14:10:03 +0000

The risk of removing the old advertisers can only be taken if you have all your adunits full.

In my case I still have vacant units and I can’t risk the already existing advertisers. It will cause a drop in my income if they don’t renew.

By: Blaine Moore

Blaine Moore — Sat, 03 Mar 2007 13:57:06 +0000

Yeah, I’ve had them increase my link prices a few times. I didn’t discover until later that I couldn’t remove advertisers, though. I didn’t know you could have TLA email them and raise the price, though.

In general, I tend to have an open ad slot most of the time, so I haven’t needed to worry about it.

By: Thilak

Thilak — Sat, 03 Mar 2007 07:19:00 +0000

Trying to increase your price might cause a loss of advertisers. I never knew that advertisers can continue renewing their ads at the same price. This is totally wrong. Does anyone have experience as an advertiser at TLA?

By: TJP

TJP — Sat, 03 Mar 2007 01:22:54 +0000

These are some great tips. I just sent off an e-mail to Text Link Ads, using your advice.

I think this method will work for most bloggers. When your rates increase, both you and TLA make more money. Everyone wins!