Testing Text Link Ads

March 4th, 2007 • Related • Filed Under

Filed Under: Blogging • Tools & Tips

Tags: Advertising, Connected Internet, MP3, Problogging, Text link ads, Wordpress

I’ve had a lot of success selling text links via Text Link Ads, with at least nine of my ten links always being sold. I’ve always been curious why Text Link Ads are so popular with advertisers so I decided to purchase some links.

I’ll let you know in a month how much traffic I get from my links.

I requested a custom proposal from Text Link Ads, and the links that were suggested were very good matches so I purchased the proposal without making any changes. Luckily just before I checked out I remembered that Text Link Ads offer $100 off the first purchase so my $140 worth of links only cost $40, which I think is acceptable for an experiment. The sites that were suggested were:

WordPress Themes Blog

• Website URL: http://simpleinside.com
• Link Popularity: 6/10
• Price Per Month: $40.00

WordPress Station

• Website URL: http://wpstation.com
• Link Popularity: 6/10
• Price Per Month: $45.00

Techbord - A cyberborg on Technology

• Website URL: http://techb.org
• Link Popularity: 4/10
• Price Per Month: $30.00

MP3Buzz

• Website URL: http://www.mp3buzz.net
• Link Popularity: 4/10
• Price Per Month: $25.00

I’ll be tracking how many clicks I get, and I’ll let you know at the end of the month how the links performed.

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About the Author

Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University, and currently runs the Portal and online operations for one of the largest ISPs in the UK. He also writes for Windows 7 News.

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There Are 6 Responses So Far. »

1. #1
   

   Comment by Bill on 4 March 2007:

   I’m curious to see how this pans out for you.

   I’ve been thinking for awhile about buying into TLA but have been a bit hesitant. To this point I’ve only really been resting on SEO and occasional organic links. For the past few weeks I’ve been wondering what exactly I should be doing to better incoming traffic.

   Anyway, I look forward to hearing more.
2. #2
   

   Comment by Everton on 4 March 2007:

   If you’re looking to generate more links you could buy them. I use this guy as he offers low rates.
3. #3
   

   Comment by Mark from Bloglyne.com on 7 March 2007:

   Are there any issues with having Text Link Ads and AdWords on the same site?

   I thought I had read something about that on your site the other day, but cannot seem to find it.

   Keep up the good work Everton!
4. #4
   

   Comment by Everton on 7 March 2007:

   Are there any issues with having Text Link Ads and AdWords on the same site?

   Nope not this site!
5. #5
   

   Comment by Mark from Bloglyne.com on 7 March 2007:

   Sorry - wasn’t referring to this site. Are there any modifications we need to make to Text Link Ads when adding them to a site which has AdWords?

   I don’t think we do, because Text Link Ads are non-contextual, right?
6. #6
   

   Comment by Everton on 7 March 2007:

   No, no issues with TLA and Google. Google are aparently a bit picky about people selling links, but I’m sure they’ve chilled out a bit now given that everyone is doing it now.

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