Increasing Alexa Rank - A Joint Experiment


I have 2 sites now so I can see first-hand how inaccurate Alexa Ranks can be, which are supposed to measure the level of traffic a site gets. The inaccuracies are created because Alexa relies on measuring how many users who have installed the Alexa IE toolbar.

For many sites these inaccuracies aren’t an issue, but many advertising services like Text-Link Ads and ReviewMe, as well as potential advertisers use these stats to gauge the value of advertising on a site, so monitoring your Alexa Rank can be important.I’ve become a bit frustrated with the fact that my Alexa Rank (currently 26,070) is lower than some sites where based on Google Analytics data I have more traffic. So, I’ve decided to try a few of the methods that DoshDosh have suggested to improve Alexa Rank, and it’d be good if as many of my readers as possible took part to see it works for their sites as well.

Maki listed 20 steps to Increase Alexa Rank, but to take part in the experiment you only need to try 1 or more of the steps below (remember to record your Alexa Rank before you start):

  1. Install the Alexa toolbar or Firefox’s SearchStatus extension and set your blog as your homepage. This is the most basic step
  2. Add an Alexa rank widget on your website
  3. Encourage others to use the Alexa toolbar. This includes friends, fellow webmasters as well as site visitors/blog readers
  4. Use Alexa redirects on your website URL. Try this: http://redirect.alexa.com/redirect?www.connectedinternet.co.uk. Replace connectedinternet.co.uk with the URL for your website. Leave this redirected URL in blog comments as well as forum signatures. This redirect will count a unique IP address once a day so clicking it multiple times won’t help

If sufficient numbers of your readers join the experiment and follow steps 1&3 then your Alexa Rank should definitely increase. It’ll be interesting to see if anyone sees any improvement from adding the Alexa rank widget.

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About the Author

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Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University, and currently runs the Portal and online operations for one of the largest ISPs in the UK. He also writes for Windows 7 News.

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  1. #60

    [...] Increasing Alexa Rank - a joint experiment [...]

  2. #59

    [...] I had to choose a second then it would be the Firefox SearchStatus plugin, as I think encouraging users to use this, and also installing it on every PC I use, has been instrumental in my Alexa falling from 26,024 to [...]

  3. #58

    Increase your Alexa Rank…

    I have never paid much attention to Alexa until the last few days. I first paid attention to the rating service when I applied for some affiliate programs and scored pretty low on the reimbursement levels because of my Alexa rank. My other ratings were…

  4. #57

    One of the things I am doing, which may or may not be helping is that when I go to my site daily with SearchStatus installed, is I click on the traffic rank widget in my sidebar to view my stats - I think I have noticed a 20k improvement.

    Alexa says this widget does not do anything to improve rankings, and that may be true just on its own, but I believe if you go to Alexa from a site through the widget with a toolbar app installed, it my help. Don’t know for sure, would be interested to hear if others have had the same experience, or would be willing to add this to their experiments.

  5. #56

    I’m in as of 23 May … installed the Alexa widget on a couple very low ranking sites and noted all the data, will try to remember to check back weekly.

    Not sure if the redirect idea will work … probably it will, but it’s too clunkyfor me to play with. What _does_ work though, at least short term … find a key phrase n your site that Alexa will pull up the site for and Alexa search it a couple times aday … I use it when Iwant to vie one of my sites for some other reason … you will like the results

  6. #55

    It generates a unique trackback url that can be used for only 15 mins - best way to stop automatic trackback spam

  7. #54

    Everton - What is the “Create a Trackback Url: Valid for 15 mins” link do?

  8. #53

    [...] Increasing Alexa Rank - A Joint Experiment Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

  9. #52

    go to ‘traffic rankings’ in alexa and type your url in the searchbar to see all your site details

  10. #51

    One quick question for anybody…

    I keep hearing about ONE MONTH ALEXA RATINGS AVERAGE.

    How can you view just one month? I mean instead of three months or latest week?

    I have seen a url one time long ago that displayed ONE MONTH AVERAGES.

    Thanks,

    John

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