How To Display Firefox Referral Ads To Non-Firefox Users Only

Everton | Jul 14, 2007 | View Comments


About 50% of my readers are Internet Explorer users and I’ve been searching for a while for a way to promote Firefox to only to these readers using Google Adsense Firefox Referrals which pays up to $1 for each conversion for a while, so that users already using Firefox don’t see the ads and so that the extra ads don’t distract from my current campaigns.

50% of my readers is about 3-4k people per day so I’m hoping that the code I’ve just added to display a Firefox referral ad ONLY to non-Firefox users works. I got the code from One Tip A Day and it’s really quite simple:

<?php if ( !strpos($_SERVER['HTTP_USER_AGENT'], 'Gecko') ) { ?>
<!-- Put the code you want to display to non-firefox users here -->
<?php } ?>

In the comments section you can add the Google Adsense Firefox referral code and anything else you may want to display to non-Firefox users.

I’ll let you know in a couple of days what kind of results I’m having. Even if I only get half a dozen a day or a 0.2% conversion rate, that would be an extra $180 per month, which wouldn’t be bad for a 30 second change! This would be around the amount that Martin is making from Firefox referrals (5% of his earnings). I’m hoping that I can make a bit more as I have more IE users than Martin.


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About the Author: Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University.He also writes for Windows 7 News, Windows 8 News and One Tip A Day.

  • Thanks for this tip! I haven't had any conversions yet, but maybe this will help.
  • good idea - just added a tag line
  • it is quite a nice idea. a tag line alone with it will help increase conversion

  • I dont have good idea on refferal ads, but doubt if they work good, as the visitor has to go from our site to download the software. :) I have never done download unless I really want some software.

  • Personally, I have had very few conversions with the referral program and I do not use it anymore.
  • thanks for the information
  • you can do it with just CSS :)

    .someBox {
    display: block; /* IE 6 & bellow */
    }
    html>body .someBox {
    display: none; /* FF & Others */
    }
    *:first-child+html .someBox {
    display: block !important; /* #%@#%(! IE 7 */
    }

    Of course, there's a possibility of them fixing last rule for Internet Explorer 7 in future version, but still.. you CAN do it without PHP ;)
  • Well even I was looking for this same thing...
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