How To Choke More Cash from Adsense
Want one of these?
Ah. I thought so.
We all know that the blogger’s primary monetization tool is Adsense. It fast to setup, free to deploy and pretty much set-and-forget. Understandably, Adsense’ popularity readily spawned scores of experts who’d sell you secret adsense tips to generate checks that incite spontaneous salivation. Fork over $79 and you get a PDF chockful of common sense… and lots of free space for your notes.
Let’s save you some cash shall we? For the next few minutes, I’ll lay bare five methods I’ve used over the years to generate at least $2000 a month in adsense revenues for one site.
Tip #1 Ditch the popular notion of blending in your ads. Respectable folks from Michael Cheny to Joel Comm assert that well-blended ads encourage clicks. I’ve found it to be the opposite. Blend in the ads too much and they become invisble. You want sexy ads that compels an almost automatic click, hence I suggest dressing up your ad to look a tad different:
Snazzy isn’t it? With a bit of photoshop savvy, you can create dressy borders for your ads that beg for clicks. Too bummed to fire up Adobe? You can do it the lazy way and buy some images at adsensebackgrounds.com.
Word of warning though. Don’t line up images to the left of the ad, making it appear that the images are bullet points. This can get your Adsense account closed.
Tip #2 Take random headshots of Authority Figures and plant them into your articles on the right side of the starting paragraph. Then, position your ads to the left and slightly below the headshot. Pull this off masterfully, and your visitors will think that the ads are recommended resources of this Authority Figure and click on them all day long! It works great because of the Cialdini Principle of Authority
Here’s a graphical representation of the strategy.
Tip #3 Lavish the top and left side of your pages with big ads- these locations are hot click magnets. Keeping them elsewhere robs 70% of their CTR power.
Tip #4 Avoid the Leader Board or 468×60 ad size. These scream ADS!! and people merrily blind themselves to this abomination. A single 336 x 280 ad per page on the upper fold can be the most potent campaign for your article and blog site.
Tip #5. Position some ads below the Quick Reply button on your blog or forum. People will be forced to read the ad and sometimes they may even click on it accidentally. You hope.
Disclaimer: This last tactic may be deemed black hat so I took it down last year before getting a love note from Google. Nonetheless, it made me so many clicks - almost 300 a day on one blog.
Tip #6 Branch out to Non-Blog sites. Blogging takes a horrendous amount of personal time. Tell me- how long does it take for you to write an article? Ten minutes? An hour? I’m sure you’d love to make money on automatic pilot! I therefore recommend starting sites where the user generates your killer content and click on your ads while at it. Is there such a thing? OF COURSE! And I don’t mean those spammy rss2blog type sites full of scraped content. I’m talking Classifieds, Auction and Job Boards. These are excellent examples. My asian job finder runs on automatic pilot and funnels Adsense, Clickbank and Chitika revenue all without my staff’s management. Employers come in, post jobs and click on my ads. Job seekers surf in, apply for jobs , click my ads, and come back the next day clicking more ads!
Fly high!
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Comment by Ravindra on 30 October 2007:
Checked out this unique website.
Comment by Sasha T. on 14 October 2007:
Again, you need traffic to make money. Even though your advice is good but if you don’t have traffic you don’t make money. Btw nice trick with the lady holding ads
S.
Comment by Artem on 11 October 2007:
Excellent tips, Everton, but anybody should not forget that all this will be wok only in case of good quantity of traffic.
Comment by David on 11 October 2007:
not sure if its legal to place images next to adsense… but iirc, its not
Comment by Porsche on 11 October 2007:
This is very wise advice. Anyway I read a lot of articles about adsense optimization for income increasing and I can say from my experience that they work.
Comment by Gili on 10 October 2007:
Joseph,
Thanks for this content.
I fully agree with Martin than 300_250 and 336_280 are the most converting.
Tip 1 is a bit risky. Adsense is the main money maker of many blogs and until this sort of implementation is not officially approved, i won’t recommend anyone to try it. As far as tip 2 - It’s a good idea, buit need to be wisely implemented.
Best,
Gili
Pingback by Even More Ways To Throttle Adsense Silly | Connected Internet on 10 October 2007:
[...] the previous Adsense installment, we discussed rather mild methods to increase your Adsense clickthrough rate. Expect a reasonable $300 to $500 a month boost with those methods- that is, if you don’t go [...]
Pingback by | WYPOV.com on 10 October 2007:
[...] Blog Setup, Google Adsense, Websites Add comments Blog Setup Google Adsense WebsitesFound a great little artile from http://www.connectedinternet.co.uk about making money from adsense. I know that is type of thing has been done to death but for this thispost was a little different for a change. http://www.connectedinternet.co.uk/2007/10/09/how-to-choke-more-cash-from-adsense/ [...]
Comment by Joseph Plazo on 10 October 2007:
To date, I still see many sites using these kinds of ads. You can frame the ads, but you can’t line images to the left, making them appear like bullet points. Neither can you have signs, arrows or fingers saying “click here” or “sponsor us”.
If you feel leery of dressing up adsense, simply insert them between paragraphs of free downloads like I do here:
http://www.xtrememind.com/freeware.htm
CTR on this page is very high
Comment by Selbourne on 10 October 2007:
Are you sure that one could use the google ads like the woman holding a banner?
I have seen google more tolerant to popular websites than the lesser known ones.
Anyways, I loved to read the wiki write up of Robert Cialdini. Now i know why offers come with a “limited period only” tag.
Thanks