Just How Big Is The Reach Of Your Blog?


Something very funny happened to me last night that made me realise just how ‘big’ the Connected Internet blog has really become and just how many people actually read my miscellaneous ramblings each month.

Even though I get over 250K unique users a month, it took a real-life experience for the magnitude of that number to really sink in and for me to realise what a big number that is e.g that’s nearly as many people in the city where I grew up.

I was having dinner with one of the biggest partners I’d worked with in the past, who I might be working with again in the future. After we’d concluded the business section, he started asking questions about what were the latest services I was using, gadgets etc as he finds me a good source of ideas for new toys.

We started talking about media and home entertainment centres, and how no one had yet delivered a nice easy way for consumers to buy all the kit they need, plug it in and then just use it. Yes, it’s all possible, but consumers shouldn’t have to cope with complex wiring, dozens of remote controls, home networking issues, file formats, codecs, tags, artwork etc

He then mentioned some great articles he had found linked to from a site called ‘Lifehacker’, that had great guides on how to organise iTunes libraries and fixing tags. That really mad me laugh, and I had to tell him that the guide that was actually linked to was written by me! Not many people in my professional space know about ‘Everton Blair‘, so there’s no way he would have known. He then mentioned another guide on another site, and again that was written by me!

I’m still regularly stunned by the power of blogging and the reach of the internet. Never in my wildest dreams 3 years ago would I ever have predicted that in a few years, I could write a few words on my PC one cold night in Oct 2005 in London and post it on the web, which would be read by someone in Montreal, Canada who I didn’t send the post to or even knew that I was the author, which would then be randomly discussed over dinner two years later.

Amazing!


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About the Author: Everton is based in London and has worked in the internet and mobile space for over ten years now, and before that worked in corporate strategy and consulting. He has a degree in Economics from Cambridge University.He also writes for Windows 7 News, Windows 8 News and One Tip A Day.

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