MyBlogEarnings For October 2007

October most certainly was an interesting month! I don’t think I’ve ever paid so much attention to the site, particularly my SERPS after Google dropped my Page Rank.

I’m hoping that November will be just as interesting as I will have time to try and push my earnings onto the next level.

If you’re new to the blog my old MyBlogEarnings reports are available, as well as my Guide To Making Money Online With Blogging. The guide is worth checking every month or so, as I update it every couple of weeks or so.

Earnings Report For October 2007

Note: Figures for last month are in brackets.

  • Google Adsense: $4,904 ($4,370)
  • Direct Ad Sales: $4,692 ($4,080)
  • Text-Link-Ads: $1,888 ($1,538)
  • Intellitxt: $1,774 ($1,589)
  • Tribal Fusion: $1,160 ($959)
  • Feedburner FAN: $251 ($117)
  • TNX $343 ($94)
  • Linkworth: $168 ($168)
  • ReviewMe: $0 ($280)
  • Text Link Brokers $0 ($30)
  • CashCrate: $0 ($20)
  • Blogads: $0 ($9)

Grand Total: $15,179 ($13,253)

I thought it would be tough to better my record earnings in September, and things were going true to form until around the middle of the month when everything changed. My traffic suddenly shot up and the direct ad deals just kept coming in! Net result? Average daily traffic up 4% and daily earnings up 15%.

It’s been a year now since I decided I was going to try and see if I could generate an income from blogging. I’m stunned that I’ve managed to increase my monthly site income from $573 in October 2006 to $15,179 in October 2007, or 2549%.

Hitting my targets for quitting my day job next year is looking highly likely. I’m really quite excited about being able to do that as my personal circumstances and priorities have also changed a lot recently, and I really want to be able to create more spare time.

Successes For The Month

SERPs Stronger Than Ever

My Page Rank got hit for 6 (well 3) during the month and I was really worried that my google traffic would disappear. In fact, it’s actually increased thanks to some external factors resulting in some of my best terms getting more traffic.

Direct Ad Sales

For the first half of the month I’d only sold around $300 worth of advertising so things weren’t looking good at all, but the deals came flooding in during the second half of the month.

My concern is that Direct Ad Sales account for around a 1/3 of my earnings now, so I need to find a way of guaranteeing some sales every month, or I will have some big swings in my earnings.  The Advertising page and the Reviews category seem to be helping, but I need to take on a more direct strategy.

Hence, I’m looking to recruit an Ad Sales Manager who will get a percentage of any sales they generate. If you are interested then drop me a line. I’m sure that if you successful other blogs will use you, so it could be an interesting opportunity for the right person.

Record Earnings From All Programmes

Not only did I have record earnings from Direct Sales, but I had record earnings across the board. I was particularly happy that I managed to generate over $1k from Tribal Fusion, as I only use these banners in slots where nothing else works. In the last week I’ve been approached by two other ad networks so I’m going to test out their banners to see if they earn more than Tribal Fusion.

Finally Broken 2k RSS Subscribers

Even though I’d finally resigned myself to the fact that because approx 70% of my traffic comes from search engines, my RSS count would never be high as sites writing content for bloggers, it was nice to see my RSS count finally break the 2K barrier. Hopefully it won’t take as long to hit 3K!!

TNX

My earnings for TNX referrals exceeded my first month targets. However, I have a feeling they won’t increase in the future…..If you haven’t come across TNX yet then you should check them out.

Disappointments For The Month

Posting Level

I knew that I would struggle to make posts in October as soon as I saw my diary for the month. However, the rest of the team also struggled which was a shame so there were quite a few days in October with no new posts. I’ve just added one more author to the team and I have a lot more time on my hands this month, so hopefully November will beat October for traffic.

New Theme

The new Eureka theme is vital to maintaining direct ad sales and managing inventory. I think it will also have a role to play in improving the monetisation of my existing schemes, particularly if it helps increase traffic. Getting it deployed is now a priority for November and I will be bugging my designer everyday.

Plans For Next Month

The bar just keeps getting higher and higher. My target is to break October’s non-direct number.  I can’t guarantee I’ll generate over $4.5K in direct sales again in November, whereas I have some control over non-direct earnings.

Key targets:

  • To have another record month for traffic through my own posts and motivating the team
  • To have record non-direct earnings
  • To maintain TLA earnings
  • Find a better alternative ad scheme than Tribal Fusion
  • Recruit one more team member
  • Finish the new theme and de-bug it
  • Try and recruit a sales manager

I hope that the amount of information I have shared here will encourage you to do the same (An alternative way is to tag your post ‘MyBlogEarnings so that your details can be found easily on Technorati), or provide you with food for thought. The more info we share with each other, the more we will all hopefully make.If you are looking for some quick tips on generating more income from your site then check out my Guide To Making Money Online With Blogging.

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42 Responses to MyBlogEarnings For October 2007

  1. Matt November 1, 2007 at 8:11 pm #

    Awesome stuff Everton. Every month you continue to surprise me! I’m looking forward to contributing and helping to build the brand even further.

    With regards to direct ad sales, it’s something I’ve dealt with in the past when I used to do a lot more marketing for my old employers. Hit me up on MSN sometime this week or over the weekend.

  2. Avatar of Matt
    Matt November 1, 2007 at 8:11 pm #

    Awesome stuff Everton. Every month you continue to surprise me! I’m looking forward to contributing and helping to build the brand even further.

    With regards to direct ad sales, it’s something I’ve dealt with in the past when I used to do a lot more marketing for my old employers. Hit me up on MSN sometime this week or over the weekend.

  3. Martin November 1, 2007 at 8:42 pm #

    congrats Everton, thats really great. The funny thing is that I’m not able to spot the direct advertising on your pages ;)

    Maybe we could join forces in our search for an Ad Sales Manager ? I would be interested in that as well. If you like the idea let us discuss it further..

  4. Martin November 1, 2007 at 8:42 pm #

    congrats Everton, thats really great. The funny thing is that I’m not able to spot the direct advertising on your pages ;)

    Maybe we could join forces in our search for an Ad Sales Manager ? I would be interested in that as well. If you like the idea let us discuss it further..

  5. Everton November 1, 2007 at 8:47 pm #

    I had you in mind, just didn’t want to mention you by name without speaking to you first. I think if we can get Mikael and a few others lined up I think the sales manager could do quite well and be quite efficient. Will take offline

    The direct sales this month was Ciao renewing for another 6 months, the TNX 125×125 banner and a few sponsored posts

  6. Avatar of Everton
    Everton November 1, 2007 at 8:47 pm #

    I had you in mind, just didn’t want to mention you by name without speaking to you first. I think if we can get Mikael and a few others lined up I think the sales manager could do quite well and be quite efficient. Will take offline

    The direct sales this month was Ciao renewing for another 6 months, the TNX 125×125 banner and a few sponsored posts

  7. JC Carvill November 1, 2007 at 11:41 pm #

    That is really good…You seem to have the hang of it! THose are amazing stats and its great to know what can be done on the internet!

  8. JC Carvill November 1, 2007 at 11:41 pm #

    That is really good…You seem to have the hang of it! THose are amazing stats and its great to know what can be done on the internet!

  9. weirdoux November 2, 2007 at 12:41 am #

    man… that’s great … i’m jealous with your adsense.

  10. weirdoux November 2, 2007 at 12:41 am #

    man… that’s great … i’m jealous with your adsense.

  11. Harishankar November 2, 2007 at 2:53 am #

    Great!!, nice ideas for next month. I would say October was bit boring for me. As we didnt have any amazing posts, like how you use to do.

  12. Harishankar November 2, 2007 at 2:53 am #

    Great!!, nice ideas for next month. I would say October was bit boring for me. As we didnt have any amazing posts, like how you use to do.

  13. gadgets November 2, 2007 at 6:08 am #

    Congratulations Everton. It’s impressive to see the progression of this site and if things continue, it looks Direct Ad sales will soon become the top revenue source for this site. I think that’s a good thing as this is something directly under your control.

  14. gadgets November 2, 2007 at 6:08 am #

    Congratulations Everton. It’s impressive to see the progression of this site and if things continue, it looks Direct Ad sales will soon become the top revenue source for this site. I think that’s a good thing as this is something directly under your control.

  15. Joseph Plazo November 2, 2007 at 4:20 pm #

    What a rally! Your traffic and revenues went nova even after Google tanked the PR.

    Goes to show that in this business model, SERPs is king and PR is just for vanity.

    Good show mate!

  16. Avatar of Joseph Plazo
    Joseph Plazo November 2, 2007 at 4:20 pm #

    What a rally! Your traffic and revenues went nova even after Google tanked the PR.

    Goes to show that in this business model, SERPs is king and PR is just for vanity.

    Good show mate!

  17. pchere November 2, 2007 at 5:26 pm #

    Wow! 15K is totally amazing!

  18. pchere November 2, 2007 at 5:26 pm #

    Wow! 15K is totally amazing!

  19. keikun17 November 3, 2007 at 4:48 am #

    15k is a lot but expect november and december to be better. Christmas season is just around the corner and there will be a lot of things to write about.

  20. keikun17 November 3, 2007 at 4:48 am #

    15k is a lot but expect november and december to be better. Christmas season is just around the corner and there will be a lot of things to write about.

  21. Zath November 3, 2007 at 9:09 am #

    Another month and more great earnings Everton, congrats on continuing to be able improve them month on month!

  22. Zath November 3, 2007 at 9:09 am #

    Another month and more great earnings Everton, congrats on continuing to be able improve them month on month!

  23. Forest Parks November 4, 2007 at 1:14 am #

    That is unbelievable!!

    I would have run from my job a long time ago :) but I guess you are sensible!

  24. Forest Parks November 4, 2007 at 1:14 am #

    That is unbelievable!!

    I would have run from my job a long time ago :) but I guess you are sensible!

  25. Shashank November 4, 2007 at 10:36 am #

    Magnetic earnings CI keeps pulling more :D

  26. Shashank November 4, 2007 at 10:36 am #

    Magnetic earnings CI keeps pulling more :D

  27. great008 November 4, 2007 at 8:42 pm #

    Good stuff. hope my site will catch up with you :mrgreen:

  28. great008 November 4, 2007 at 8:42 pm #

    Good stuff. hope my site will catch up with you :mrgreen:

  29. Ed Kohler November 4, 2007 at 8:48 pm #

    Impressive stats. Keep up the great work.

  30. Ed Kohler November 4, 2007 at 8:48 pm #

    Impressive stats. Keep up the great work.

  31. TechnoJuice November 5, 2007 at 3:17 am #

    So will nov see you breaking the 20K ?? My gosh 20K !!!! Really cool

  32. TechnoJuice November 5, 2007 at 3:17 am #

    So will nov see you breaking the 20K ?? My gosh 20K !!!! Really cool

  33. Everton November 5, 2007 at 7:02 am #

    @TechnoJuice

    Very unlikely, as it will be very hard for me to even match the 15k because of the fact I can’t guarantee I will sell more direct advertising

  34. Avatar of Everton
    Everton November 5, 2007 at 7:02 am #

    @TechnoJuice

    Very unlikely, as it will be very hard for me to even match the 15k because of the fact I can’t guarantee I will sell more direct advertising

  35. Marcus The Lover November 6, 2007 at 7:38 am #

    I just came across a monster list of blogs that have been downgraded in PR and gotten severely invisble in SERPs

    Search Engine Guide (from Pagerank 7 to Pagerank 4)
    Tuaw (from 6 to 4)

    Joystiq (from 6 to 4)

    Andy Beard (from 5 to 3)

    John Chow (from 6 to 4)
    Vlad PR4 PR2
    Statcounter (from 10 to 6)
    Engadget (from 7 to 5)
    AutoBlog (from 6 to 4)
    Problogger (from 6 to 4)
    Copyblogger (from 6 to 4)
    AdesBlog (from 7 to 5)
    Retireat21 (from 5 to 3)
    Blogging Secret (from 5 to 3)
    I Love Jack Daniels (from 6 to 4)
    Simple Kind of Life (from 5 to 3)
    Syntagma (from 5 to 3)
    Blog Bloke (from 7 to 5)
    Fried Beef (from 5 to 4)

    Sideline (from 6 to 3)

    Search Engine Journal (from 7 to 4)
    Quick Online Tips (from 6 to 3)
    Search Engine Roundtable (from 7 to 4)
    Blog Herald (from 6 to 4)
    Weblog Tools Collection (from 6 to 4)
    JohnTP (from 6 to 4)
    Coolest Gadgets (from 5 to 3)
    CyberNet News (from 6 to 4)
    Washington Post (from 7 to 5)
    Washington Times (from 6 to 4)
    Charlotte Observer (from 6 to 4)
    Forbes.com (from 7 to 5)
    SFGate.com (from 7 to 5)
    Sun Times (from 7 to 5)
    New Scientist (from 7 to 5)
    Seattle Times (from 6 to 4)

    Lord! This is scary. Im wondering what the blog monetizing people will look forward to in the next 4 months before the next update…

    Some guys at the Matt Cutts blog called these sites ‘glorified link farms’

    Hmmm…. does this mean only google can sell links now using Adsense. Sad

  36. Marcus The Lover November 6, 2007 at 7:38 am #

    I just came across a monster list of blogs that have been downgraded in PR and gotten severely invisble in SERPs

    Search Engine Guide (from Pagerank 7 to Pagerank 4)
    Tuaw (from 6 to 4)

    Joystiq (from 6 to 4)

    Andy Beard (from 5 to 3)

    John Chow (from 6 to 4)
    Vlad PR4 PR2
    Statcounter (from 10 to 6)
    Engadget (from 7 to 5)
    AutoBlog (from 6 to 4)
    Problogger (from 6 to 4)
    Copyblogger (from 6 to 4)
    AdesBlog (from 7 to 5)
    Retireat21 (from 5 to 3)
    Blogging Secret (from 5 to 3)
    I Love Jack Daniels (from 6 to 4)
    Simple Kind of Life (from 5 to 3)
    Syntagma (from 5 to 3)
    Blog Bloke (from 7 to 5)
    Fried Beef (from 5 to 4)

    Sideline (from 6 to 3)

    Search Engine Journal (from 7 to 4)
    Quick Online Tips (from 6 to 3)
    Search Engine Roundtable (from 7 to 4)
    Blog Herald (from 6 to 4)
    Weblog Tools Collection (from 6 to 4)
    JohnTP (from 6 to 4)
    Coolest Gadgets (from 5 to 3)
    CyberNet News (from 6 to 4)
    Washington Post (from 7 to 5)
    Washington Times (from 6 to 4)
    Charlotte Observer (from 6 to 4)
    Forbes.com (from 7 to 5)
    SFGate.com (from 7 to 5)
    Sun Times (from 7 to 5)
    New Scientist (from 7 to 5)
    Seattle Times (from 6 to 4)

    Lord! This is scary. Im wondering what the blog monetizing people will look forward to in the next 4 months before the next update…

    Some guys at the Matt Cutts blog called these sites ‘glorified link farms’

    Hmmm…. does this mean only google can sell links now using Adsense. Sad

  37. titan November 6, 2007 at 7:01 pm #

    I don’t know. But i can said you really great for making money like this one..

  38. titan November 6, 2007 at 7:01 pm #

    I don’t know. But i can said you really great for making money like this one..

  39. Michael Woo November 13, 2007 at 2:04 pm #

    Wow, your earnings are gigantic! I wonder how long will I take to become a superstar blog like yours.. I’m only earning like 10% of yours @@..

    Guess you have huge traffic?

  40. Michael Woo November 13, 2007 at 2:04 pm #

    Wow, your earnings are gigantic! I wonder how long will I take to become a superstar blog like yours.. I’m only earning like 10% of yours @@..

    Guess you have huge traffic?

  41. Xtradosh June 27, 2008 at 9:39 am #

    This was a really informative post, thanks.

    I’m curious to know how you go about getting direct ad sales?

    Ant

    Read Xtradosh’s latest blog post….Work From Home Job Online – Where To Find The Best One>>>

  42. Xtradosh June 27, 2008 at 10:39 am #

    This was a really informative post, thanks.

    I’m curious to know how you go about getting direct ad sales?

    Ant

    Read Xtradosh’s latest blog post….Work From Home Job Online – Where To Find The Best One>>>