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New Microsoft Ads Are Hilarious And Creates A Buzz


Microsoft’s latest ads are hilarious! I admit they are a bit strange and really don’t have much of a story or message. It could remind you about a certain sitcom featuring a certain actor with a certain last name.

The $300 millon ad campaign features Bill Gates and Jerry Seinfeld as opposite to “Hi I’m Mac and I’m PC”.

There are no big sales pitches or statements, why Vista is better than MacOSX. It’s just an “ad-com” (Not sure if it’s a word, but I cleverly combined sitcom with advertisment).

To explain this pretty clever campaign in a popular way let me put it like this:

  • Launch huge ad campaign featuring Bill Gates and Jerry Seinfeld $300,000,000.00
  • Start a buzz in the blogosphere including all tech major blogs PRICELESS!

I guess $300,000,000 could buy you a few 125×125 ad spots on a lot of blogs, but getting the exposure on YouTube, TechCrunch, TechMeme, The Inqusitr, Mashable, Engadget, The Beta News (!?) and a lot of other minor and major blogs can’t be put into value.

It’s almost like the ads are made for internet distribution. Why make a long and short version? There is nothing better, than bloggers who can’t figure something out.

We love to talk/write about stuff we just don’t get. It’s not keeping us from guessing though, and when/if we find the golden eggs, we’ll write a post more about it.

You can see the two ads here: (they are both in high quality)

This is the first one:

This is the second:

You can read the official press release from Microsoft here: Microsoft Kicks off new Windows Campaign with Star Power

Read all the other major blog’s coverage here:

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  3. #11

    He just didn’t want to do the next ad in the series:
    “Vista’s slow, it’s fat, my software doesn’t work, I can’t get drivers, the User Access Control’s a pain in the ass and my network grinds to a crawl when I play an mp3! What do you call that?”
    “… The Aristocrats!”

    Read David Gerard’s latest blog post….Microsoft fires Jerry Seinfeld>>>

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