Android is without doubt becoming one of the most popular operating systems and is taking the world by storm. Of course there seems to be countless flavors of the OS with new ones being released all the time, but even so it seems developers are keeping up with the rapid rate of change and churning out apps faster than Google can add a new flavor of the OS to their line up.
While Apple may have more apps for the moment, it’s become apparent that Android Apps are significantly cheaper and a lot more of them are free. In fact 57% of all Android apps are completely free, compared to 28% of the iPhone App Store and just 23% for the iPad.
Apple have a much larger app store, so competition should in theory be higher here, so I would have expected to see more free apps, but even more surprising is the fact that paid Apple apps are in general more expensive than Android paid apps.
Android apps average at $3.29 while the iPhone averages at $4.01 and the iPad at $4.65. The graph above also displays information for the Windows Marketplace, Palm App Catalog and Blackberry App World, but none of them are anywhere near as big as Android or Apple at this stage.
So why are there so many more free Android apps? You’d think with all the competition on the Apple store, developers would be willing to sell their apps cheaper in order to gain more sales, but it appears not. As usual you are paying the Apple exclusivity tax. Apple also take a bigger cut of the developers revenue, so developers charge more, where as Google don’t take anything.
Since Android is an open platform, which anyone can develop for, you see a lot more open source apps, which in general are free. So since you don’t have to pay to develop apps, developers are more willing to give away their apps with Android than with Apple.