Latest stats for browser usage in the UK shows that the Google Chrome browser has overhauled Firefox, to become the second most popular browser behind IE. 22% of UK users now use Chrome, whilst 45% still use some flavour of Internet Explorer. Globally, Chrome is the 3rd most popular browser with 20% market share.
The numbers don’t surprise me as Google’s share of the search market is higher in the UK running at around 80%. Google have also been marketing Chrome very heavily in the UK; Chrome was the first ever Google product to be advertised on TV and has also been pushed heavily in display and print advertising.
Google Chrome has really taken over from Firefox the mantle of being the browser that your internet savvy friend will recommend you use. It’s a real shame that Firefox have really lost their way. I started using Firefox in 2003/4 after being introduced to it by the hardcore techies at the ISP I worked for. The latest Firefox 5 just doesn’t have that air of superiority about it anymore, whereas Chrome is nice and clean and just gets the job done. For me, not only is it the easiest browser to use (although I think the layout of some of the option windows isn’t the best), but the sync function works much better than the other browsers, or any 3rd party tools like Xmarks – all it is missing is the syncing of history and tabs.
What’s your main browser? Are you still using Internet Explorer?
More: The Telegraph